Sink or Swim: Boasting the Best Hosting for your Business


If you own your own business then you know that your online presence (and the ease of your hosting) is vital to your success. When the system crashes, it gives off the semblance of a frantic attempt to avoid sinking beneath the waters to drown. The quality of your hosting provider will determine the waters in which you and your business flow. It all comes down to the “sink or swim” mentality: rely on a poor system and you will surely drown. But reaching out for a new hosting provider of exceptional quality is like accepting a life preserver: they will help you recover, and set you on course for a smooth and steady swim of progression. Whether you decide upon the speed and freedom of 1gbps unmetered(which is 100 times faster than what a typical user has) or a package that runs 160 gigabytes, there are many options to choose from. This article will address ways in which you can find the best hosting solution, and will arm you with some basic information vital to ensure that steady swim.

Too Many Hosting Companies to Choose From
On the surface, this could easily pose itself as a problem, but when breaking down the options, finding the right company is simple. If you were struggling to keep your head above water would you reach for a preserver made of brick, one composed of feather bags, or a robust and buoyant life jacket complete with pulsing signal flashes? The choice here is obvious, and when exploring your hosting options, so too will it resonate the same. Here are the main factors you will want to determine: (1) reliability. How expansive is their coverage? Have they won any awards and if so for what and from whom? What are other clients saying about them? (2) Budget. Know your budget and see if their hosting solutions are priced to fit into your plan. (3) Variety. Does the company offer a range of hosting solutions to meet the needs of companies that are either growing, or downsizing (i.e. storage size, networking, etc)? (4) Customer service. Can you reach customer service and/or tech support 24/7? By finding a company that ranks highly in these four categories, you will already be on your way to improving your online presence, and ensuring a steady swim.

On the surface, this could easily pose itself as a problem, but when breaking down the options, finding the right company is simple. If you were struggling to keep your head above water would you reach for a preserver made of brick, one composed of feather bags, or a robust and buoyant life jacket complete with pulsing signal flashes? The choice here is obvious, and when exploring your hosting options, so too will it resonate the same. Here are the main factors you will want to determine: (1) reliability. How expansive is their coverage? Have they won any awards and if so for what and from whom? What are other clients saying about them? (2) Budget. Know your budget and see if their hosting solutions are priced to fit into your plan. (3) Variety. Does the company offer a range of hosting solutions to meet the needs of companies that are either growing, or downsizing (i.e. storage size, networking, etc)? (4) Customer service. Can you reach customer service and/or tech support 24/7? By finding a company that ranks highly in these four categories, you will already be on your way to improving your online presence, and ensuring a steady swim.

The Choice 
There are many types of hosting solutions. When you find a good company that offers this variety, and if you don’t already know what you need, call the company and let one of their experts help you determine what solution would work best for you and your needs. In the meantime, here are some (but not all) types of solutions to consider:

Dedicated servers – These plans cost more than others, but you are not sharing any space with other webmasters. This is an ideal solution for large businesses, or businesses that are projected to quickly outgrow the needs that other hosting solutions once fulfilled. A good hosting company should provide you with a variety of dedicated servers and various features, and should have someone on hand to help you find the best solution for your business needs.

Reseller Hosting – Reseller hosting embodies a special niche between a dedicated server and individual hosting plans.  This is generally a good solution for businesses that want to set up multiple plans on a single account. It is also an ideal solution for businesses that run several small websites as part of their overall brand.  Reseller hosting packages, depending on the provider, can come in bundles that offer various amounts of disk space, speeds and features.

Individual plans or shared hosting – These plans are ideal for home and business use. If you run your business from your home this very well could be the best solution to fit your needs. As is the norm, a shared hosting plan will provide support for a single domain name and will have limited features. However, if you are considering a shared hosting plan, don’t settle for scraps. Ask the company what makes their shared hosting plans stand out above ones provided by their competitors.

Avoid Drowning, Find Your Host
published by The Hosting News, the author stresses why ecommerce failures highlight a demand for good hosting solutions. He sites an example on Black Friday when a server in Australia crashed which prevented desperate online shoppers from making purchasing, thus costing retailers exurban amounts of money. The article continues to stress that there is no excuse for something like this to happen. Now that you are armed with some basic information, and the fundamentals, go out there and find your online reputation’s hosting life preserver. Don’t be another drowning statistic in the seas of online business.

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